We generate natural searches for your brand in combination with your most important keywords

We create demand, for example, for the search term "health insurance brand24" and ensure that the terms "health insurance" and "brand24" are frequently used together in searches. This way, after a while, "brand24" will be shown whenever somebody types "health insurance".

Since the user is usually unable to answer the question directly, he or she tries to find the answer online and, by doing so, is making a search e.g. for "health insurance brand24".

This process repeats itself with other users over a longer period of time. By having a variety of users search for your keywords in combination with your brand, the search engine makes a connection between them and starts suggesting your brand when someone types the keyword.

It takes about 3-8 weeks until your brand is initially shown in the suggestions. After that, we keep on generating searches to ensure a continuous placement.

The entire process requires some patience, but the result is worth the wait in our opinion. When your brand is suggested while somebody is typing, it is not just a "cheap ad", but something that is exceptionally rare in online marketing: a genuine, authentic recommendation for your company.

Background information – how it works:

The selection and delivery of questions is orchestrated by a special software we built: we control search volume and frequency, the selection of participants and the questions themselves.

We make a small set of statistical assumptions (such as a Poisson-Distribution for discrete search events) and rely on a basic understanding of the recurrent neural networks that power text prediction in search engines. We also use feedback loops, constraint checks and constantly monitor all changes.

But generally speaking we don't like to micromanage our users: every search is "real". We do not tell people "Please search for ..." or offer anyone money to conduct a search. We emphasize an organic approach – every search is backed by genuine search intent and constitutes an expression of "free will". Every user has – if only for a brief moment – an actual interest in the results of the search query and has a factual demand for information.

We also do not make it too obvious. We overwhelmingly ask questions that have nothing to do with our clients – questions about random other companies or simply questions on generic topics.

That companies show up in autosuggestions is quite normal – every day thousands of companies make it into the search predictions of search engines – without booking AutoSuggest. In most of these cases, this happens as a side effect of TV- or radio campaigns or simply as the consequence of a strong, well-known brand. This is nothing new and has been made use of for a long period of time. AutoSuggest produces the exact same effect – just in a more plannable way and less expensive.

This is how your future prospects will find your business:

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